Business Development Services

Case Studies

In the process of helping companies deliver growth, we can drive strategy, ideation, and implementation.

Different industries, consistent performance

 

A highly respected Fortune 500 company

was evaluating whether and how to enter a significant new market. Using a structured process, G. Woodrow uncovered the true customer needs – not just stated or obvious ones – and identified the best companies to acquire. 

Result: Our work confirmed that this leading company would add stability and national sales/service reach to an industry that had been fragmented, adding tremendous value to customers and positioning them for long-term profitability.

 


A prominent European software company

owned a unique set of technologies that they wanted to sell to a Silicon Valley firm. We:

  • identified the best acquisition candidates, and
  • discovered an unexpected business model that would provide early revenue to a standalone product. 

Result: 10x enterprise value improvement.



One of America’s leading thinktanks

was looking for breakthrough examples of disruptive innovation in healthcare. G. Woodrow conducted interviews with top managers at a noted integrated care provider, uncovering and illustrating aspects of their practice that could be useful to the national health debate. 

Result: The result of this work was published as a case study.

 

 


A midsize French fashion house

had virtually no exposure in the USA. We:

  • led it through a competitive analysis and pricing review,
  • set up a suitable web presence and distribution network, and
  • brokered retail presence in top east and west coast stores.

Result: extensive web, television, and print exposure, and celebrity placement, leading to substantial first-year sales.



One of the largest winemakers in America

realized that a new product pipeline was vital to maintaining its market share. We:

  • benchmarked their performance against peers,
  • identified market gaps most suited to their strengths,
  • built a repeatable structure for ideation and prioritization of projects, and
  • recruited a team of new managers to implement the structure.

Result: a high-potential pipeline is now in place, which has produced millions of dollars of incremental revenue including the most successful launch in three years.


One of Japan’s largest internet service providers

faced slowing growth. We:

  • brokered a partnership with Japan’s largest direct marketer to sign up and train thousands of consumers in their homes.

Result:  the most effective and profitable consumer acquisition program in that ISP’s history.


 

Select business development projects run by G. Woodrow since inception